martedì 20.03.2018
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The Culture of Emilia-Romagna

Germany - Open Design Italia presents the exhibition "New Shapes of Made in Italy"

Promotion of the "made in Italy" and independent creativity through the preciousness and talent of fourteen young designers. In Berlin, from 9th January to 3rd February 2017
Germany - Open Design Italia presents the exhibition "New Shapes of Made in Italy"

Arago design

Since 2010, Open Design Italia is an independent platform for the incubation and promotion of creativity. It organizes a yearly international contest-based event that aims at networking among professionals, creatives, and companies.
Since its creation, Open Design Italia has earned great public attention and involved about 420 designers, also from abroad, besides national and international companies in the fields of furniture, fashion and accessories, consultants, and sectorial professionals, academics from various disciplines, designers, and representatives from companies, with the purpose to investigate the entrepreneurial and project potential of self-produced, small series design.

The exhibition “New Shapes of Made in Italy” gathers those works that best represent the idea of preciousness, intended as manufacturing excellence and search for new, unconventional materials for each application. Other projects were selected because they represent or revisit the symbols of the Made in Italy culture.

The exhibition –supported by the Department for Culture of Emilia-Romagna Region and the Italian Cultural Institute of Berlin- is an important international display for young creatives from Emilia-Romagna and Italy who won important awards and is an opportunity to showcase a type of entrepreneurship that develops around the designer who steers the production chain and strives to ensure the sustainability of the manufacturing cycle and to establish new ways of cooperation between traditional entrepreneurship and the world of design projects.

“New Shapes of Made in Italy” is part of an internationalization program for the promotion of the Made in Italy and independent creativity -Italian and from Emilia-Romagna- that Open Design Italia intends to develop together with national and international entities, with the support of Emilia-Romagna Region.
The exhibition has already been successful presented in Budapest within the Budapest Design Week.




Open Design Italia

Istituto Italiano di Cultura di Berlino

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Pubblicato il 09/01/2017 — ultima modifica 09/01/2017
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